The Art Of Insurance Loss Communication In The Digital Age

On-Demand Webinar

How does today’s insurance industry analysis effectively analyze and communicate the scope of catastrophe events in the modern age of real-time, digital social media? With the magnitude of recent U.S. losses occurring in the smart phone era, social media is changing catastrophe response and analysts are grappling with the benefits and risks of using Facebook, Twitter, and other social media during times of catastrophes. Analysts were bombarded with information from so many sources, mislead by headlines, influenced by fake sound bites, and subjected to thousands of photos and videos, some in real-time, which shaped the perception of the events and their significance. This session discusses a new playbook that can help today’s analyst keep a level head, find the facts, make smart assumptions, and effectively communicate the right message to their management teams to drive the right response to the event for their firm.